An international aviation standards body was developing a revised framework for financial settlement across the sector and needed to understand how member airlines and settlement intermediaries would respond before the proposal was formally advanced.
What we established
We engaged senior representatives from airlines, ground handlers, and financial intermediaries across multiple markets, speaking with each independently to establish where genuine support existed, where concerns were unresolved, and where the stated position differed from the private view. The engagement was structured around the specific questions the standards body needed answered before committing to the consultation timeline.
What changed
The body was able to enter the formal consultation process with a clear picture of where member opinion actually stood, which proposals would attract resistance, and where the framing needed to change before the proposal was circulated. It changed both the content and the sequencing of how the initiative was advanced.
Similar situations we have supported
Policy positioning · Energy & Utilities · Stakeholder Proximity
A global chemicals manufacturer needed to understand how key policy influencers and regulatory stakeholders in Brazil were forming views about the industry before shaping its external communications approach in a market where relationships were underdeveloped.
Policy positioning · Technology · Expert Network
A UK government department needed to engage investors active in the early-stage technology startup ecosystem to understand how funding decisions were being made and what was shaping investor appetite for deep tech and innovation-led businesses.
Pre-commitment · Aviation & Transport · Expert Network
A major commercial vehicle manufacturer needed to understand how fleet operators in the United Kingdom were approaching vehicle procurement and total cost of ownership decisions before finalising the commercial strategy for a new product line.
Working on a decision like this?
Tell us the decision and what is at stake. We will give you a direct view of whether a Sprint is the right approach.
