Rail Infrastructure Experts

Helping a leading government service provider cultivate customer confidence using qualitative and visual research.

As a result of continuing investment in transport infrastructure, the UK rail industry is undergoing a period of tremendous transformation.

In order to understand and highlight these changes, a leading government service provider commissioned Polar Insight to produce a short film focused on the changing rail landscape.

Making use of in-depth interviews across 3 days with expert industry voices across a number of locations across the UK, the final film was used to target, engage and influence an audience of senior decision makers.

Talk with the team about this project